An annual recognition program identifies and honors exceptional automotive dealerships within the United States and Canada. These dealerships stand out due to their creation of outstanding workplaces for their employees. The designation considers factors such as employee satisfaction, workplace culture, benefits, and training programs.
The recognition offers several benefits, including enhanced employee morale, improved recruitment prospects, and increased customer satisfaction. Dealerships achieving this recognition often experience lower employee turnover and a stronger overall performance. The program provides a benchmark for dealerships aspiring to improve their internal operations and attract top talent in a competitive industry.